Redesign of post-purchase postcard advertising materials for Luxen Home, based in Corona, California. The project involved a complete style overhaul, adopting a minimalist visual approach that incorporated imagery from influencers collaborating with the brand, in line with its communication strategy.

The design sought to maintain a warm, approachable, and welcoming feel, aligned with the domestic character of the products. As the pieces were home furnishings, the intent was to convey a homey, friendly sensation, balancing the visual clarity of minimalism with an atmosphere evoking comfort and familiarity.